Audience Questionnaire

Questionnaire

Circle appropriate answer

1) What is your gender?     M/F

2) What is your age?      16/20   21/25   26/30   31+

3) How often do you listen to music?   

Once a week   A couple times a week   Everyday    Other

4) How often do you buy music? (I.E. CDs or Itunes etc.)

Once a week   Once a month   Every once in a while   Other

5) What is your current occupation?

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Circle appropriate answer(s)

6) What genre(s) of music interest you?

Rap   Pop   R’n’B   Folk   Classical   Alternative   Acoustic   Dubstep    Other

7) What interests you with your chosen genre(s)?

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8) What genre(s) least interest you?

Rap   Pop   R’n’B   Folk   Classical   Alternative   Acoustic   Dubstep    Other

9) What are reasons for your choice(s)?

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10) How do you find out about new song releases?

Magazines   Internet   TV commercials   Radio   Other

11) Do you watch music videos?    Yes/No

12) If yes, how do you watch them? If no, why don’t you watch them?

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13) What type of music videos do you prefer?

Story (follows lyrics)     Live Performance     Exaggerates themes    Unrelated to lyrics

14) Why do you prefer this type of video?

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15) Do you listen to Folk Music?              Yes/No

16) What props do you expect to see in a Folk music video?

Hay     Light Bulbs     Trilby     Chequered shirts     Instruments (Banjo, Guitar etc.)

Other

17) What settings do you expect to see in a Folk music video?

 Abandoned building (Barn, factory etc.)     In the city      Farm      Countryside      Festival/Gig      Other  

18) Do you expect to see the band singing/performing in a folk music video?   

Yes/No

19) What do you expect to see on a Folk music album front and back cover?

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20) What instruments do you associate with the Folk music genre?

Banjo       Piano/keyboard       Double Bass      Acoustic guitar      Tambourine      Saxophone      Trumpet      Drum      Other